It's been more than a month since "Old West" announced its transformation into a live streaming sales company.
This wave of transformation can be said to be very successful.
After the initial transformation, some of the teachers at Old West voluntarily went backstage. The rest began competing for positions, taking turns to livestream and see whose stream had the best effect.
One streamer named Chenghui quickly became one of the top sales streamers with his unique scholarly charm and decent cultural foundation, along with the help of his backstage team.
In the past half month, Old West's live sale reached a staggering hundred million.
And this is only the beginning. Given the current effect and popularity of the streams, next month's sales may double to four hundred million.
In the midst of such a thriving scene, Sun Xingguo suddenly approached Chen Yiyang, saying that there was an impending rebellion within Old West, led by the company's most popular streamer and sole pillar, Chenghui?
"Are you sure?" Chen Yiyang took his hands off the keyboard and frowned at Sun Xingguo.
Currently, Chen Yiyang's biggest asset is holding ten percent of Chuanyin's shares.
With the agreement reached between France and Chuanyin, Chuanyin has restarted its aggressive expansion in Central Africa, with rising sales figures.
Although Chuanyin hasn't gone public yet, the ten percent of shares Chen Yiyang holds is conservatively estimated at around four hundred million.
That's even before going public. Once Chuanyin goes public, the market value could easily increase tenfold.
Aside from the ten percent stake in Chuanyin, among the remaining valuable assets, Chen Yiyang is most optimistic about "Old West."
Because Old West is a typical internet company, light asset, low input, high profit.
It can be said to be a typical quality asset.
Now, "Old West" has just achieved some success, and Sun Xingguo was prompted by Chen Yiyang to say there's going to be a rebellion within Old West.
"I'm sure." Sun Xingguo nodded, "It's not just me who discovered this, currently in charge of 'Old West,' Jiang Yue has also uncovered this issue.
After communicating and confirming with Jiang Yue, feeling that the situation is quite serious, that's why I came to report to you."
Jiang Yue has long been Hong Ming's deputy, the actual second-in-command of "Old West."
Now Hong Ming has sold the company and left, yet Jiang Yue stayed behind at "Old West."
Therefore, Chen Yiyang appointed Jiang Yue as the current head of "Old West," with Sun Xingguo assisting and supervising him.
And now Sun Xingguo says the issue of internal rebellion is confirmed by both him and Jiang Yue.
It shows the situation is indeed quite serious.
"So what's your opinion on handling this matter?" Chen Yiyang continued to ask.
"Jiang Yue's position is to preemptively reduce the impact of this issue, to prevent Chenghui from striking back when it actually happens, affecting Old West's reputation.
So, starting from the next live stream, we want to reduce Chenghui's streaming time, and direct traffic to other streamers.
Anyway, Chenghui's current influence is also created by the backstage team of 'Old West.' Creating a second Chenghui is just a matter of time."
Sun Xingguo spoke lightly, but Chen Yiyang's brow furrowed even more.
Because he realized that this middle-aged man really doesn't understand the world of streaming.
If top streamers could be built solely through backstage teams and traffic.
Then why don't top e-commerce platforms like Jingdong and Taobao create their own sales streamers?
They lack neither behind-the-scenes teams nor traffic.
Because the real reason is only one.
Any popular streamer needs skill, luck, and an unexplainable element.
Skill refers to the streamer's effectiveness in streaming.
Luck refers to when a streamer becomes widely known across the web due to certain comments during a stream.
The last unexplainable element can be understood as audience affinity, passerby friendliness, or concepts that cannot be scientifically defined or measured.
For example, some streamers, even if handsome, have no fans.
On the contrary, some streamers are average-looking, sluggish, and lack energy when speaking.
Yet they have a strong ability to convert sales, do well in streaming, and their videos can attract widespread viewership.
You can't explain it.
Hence, Chen Yiyang never believes that a phenomenon-level streamer can be created purely through traffic and backstage teams.
And now, the solution proposed by Sun Xingguo and Jiang Yue to counter Chenghui preparing to rebel and split is to reduce Chenghui's streaming time and have other streamers take over?
If they really do this, then once Chenghui actually leaves.
The small moves made by "Old West" would become the best evidence of forcing Chenghui out.
Originally, online opinion tends to lean towards the weaker side.
If "Old West" really does this, then opinion will surely stand by streamer Chenghui, while "Old West" becomes the evil villain.
"When is the next live stream?" Chen Yiyang continued to ask.
"In two days," Sun Xingguo replied.
"Okay, I understand." Chen Yiyang nodded.
After Sun Xingguo temporarily left, Chen Yiyang called in his secretary and ordered the secretary to find Chenghui.
A few minutes later, the currently hottest streamer of "Old West," and its pillar, Chenghui, arrived at Chen Yiyang's office.
To be honest, in the past month or more, Chen Yiyang really hasn't had much interaction with Chenghui.
Chen Yiyang doesn't like meddling in specific affairs and hates overruling commands.
So any thoughts or questions are usually directed to Jiang Yue or Sun Xingguo, asking them to deliver the instructions.
Then, a few days later, he would get feedback from a few informants planted among the ground-level staff to see if his instructions were carried out.
In this context, Chen Yiyang and Chenghui naturally have little interaction.
Thus, when Chenghui arrived at Chen Yiyang's office, he appeared rather awkward.
When Chenghui arrived, Chen Yiyang took the opportunity to carefully observe the man.
With a square face, not tall, lacking in looks.
Yet, for some reason, such a person has managed to become popular in the streaming world, being referred to by many as the 'nation's son-in-law.'
So seriously, this is quite an enigma.
"I heard you're quite popular lately, how does it feel to be a well-known streamer?" Chen Yiyang casually conversed without immediately questioning Chenghui.
"It's alright, it's a unique life experience for me," Chenghui responded calmly.
Moreover, Chen Yiyang could see that this guy wasn't pretending, he truly wasn't too concerned about these matters.
A person like this doesn't seem like an ambitious schemer, so why suddenly have the thought of breaking away?
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